In a post about Learning Technologies 2012, I’ve asked four questions to a set of learning (technology) experts. In reaction, some people have asked me how I would have answered the questions myself. Here goes:

1. What will be the most exciting (professional) thing you are planning to do in 2012?**

From April 1st my role in the company I work for will slightly shift: instead of solely focusing on learning-related technology the scope of my innovation work will be enlarged to encompass all HR related technologies. This will include renumeration and benefits, talent, recruitment, health and more. It will be a challenge to try and replicate the innovation methodology that I used in learning inside these other domains. I very much look forward to engrossing myself in completely new problems with completely new solutions.

Another exciting thing is the work I am doing inside the Gamechanger team. Gamechanger is a very successful organization and is on a journey to see how the recently emerged hyper-connectedness of this world could influence the way it works. There will be more public information about that project on gc30.com very soon.

In 2011 I have given a lot of attention to serious games for learning and I am hoping to make a next step with that in 2012 by trying out a safety-related 3D immersive game in the field and measure its impact.

Finally, this year I have been given the opportunity to visit a big set of very stimulating gatherings. I will be present (and occasionally present) at Emerge 2012 (Phoenix, US), SxSW Edu (Austin, US), SxSW Interactive (Austin, US), e-Learning Event 2012 (Den Bosch, NL), ICBE Conferenc (Dublin, IE) and Masie’s Learning 2012 (Orlando, US).

2. Which corporate learning trend will “break through” this year?

Here are two predictions and one thing that is imminent to happen, but will likely not make it for 2012.

• 2012 will mark the start of a slow but sure shift away from courses towards resources and networks. This means that learning organizations will have to start creating new business models for themselves as the way that their value proposition, benefits and costs align is going out of whack. If your budgetary unit is a course, if you separate design from development from delivery, if your recovery model is based on course fees, how can you ever move into more of a performance support or community management role?
• Even though there is a crisis all around us, we will see a revival of classroom and face-to-face training. It will be driven by people who are getting tired of the hyperconnected world and are trying to create “reflective retreats” away from the daily business pressures. Yes, I understand this is contrary to the point above, but we are not looking at a homogenous world!.
• “Social Contextualization of Content” is a trend that will become ever more noticable in the consumer space (“How do I know whether to buy something if don’t know what my network thinks about it?”). At some point smart companies will start stepping into the opportunity space for this type of technology in the enterprise market. They do this by delivering two things: a flexible way to capture and represent the social graph of employees (preferably one that also works from an outside-in perspective), and a platform for capturing, managing and displaying meta information about all available content (because everything is starting to become URL addressable it will likely be the browser that is the point where this technology meets the end-user). I would like to develop this argument a bit further in some of my speeches this year. Get in touch if you want to help push my thinking forward.

3. Which company (other than your own) is doing interesting things in the learning space?

I could have named others, but I would like to name three (unlikely) companies here:

• Mozilla, creators of the Firefox browser and shepherds of an open and free Internet are becoming more and more active in the education space. Initially driven by their mission to skill up people on all things Internet and (web)development, they are slowly increasing their scope and reach and are even proposing an alternative architecture for certifications: open badges. Not only is what they do remarkable, the way (or how) they do it is inspirational too. Imagine working for a company in which everything that you do would default to open. Mozilla applies this to their source code, but also for example to their meetings. When they come together to talk about learning, the telcon details, the agenda, the ability to join the conversation and the minutes are all openly available. Refreshing right?
• StackExchange is step by step creating the ultimately way to do Question and Answer sites for one particular set of questions: the ones that could actually have a perfect answer. Their platform is contineously improving and makes use of the latest understanding of how we tick (gamification anyone?) to entice people to keep coming back, ask more questions and give more answers. If you haven’t used it already I’d urge you to go to a community that interests you and try it out. It is a real shame that they have stopped delivering te technology in a “white label” fashion, but I do appreciate their somewhat noble reasons (they only want to have successful communities).
• XTeam Training is based in Israel. They are one of the many companies who have jumped on the Unity 3D bandwagon to start delivering games with a purpose that is external to the game. They are the first however that I have seen to productize their game (rather than offering their services for bespoke development to solve particular problems). Their team development/assessment game is rooted in practical experience working with teams in outdoor sports and they have come up with a few clever concepts that make sure that the people playing the multiplayer game learn certain lessons about their behaviour and the behaviour of others.

Finally I want mention (again) the person who has given me the most insight in the last few months and somebody who I believe isn’t appreciated enough in our community of practice: Stephen Downes. If you haven’t signed up for his newsletter yet, then please do it here. Try reading it every day for at least a week. If you aren’t intellectually tickled by this particular blend of learning- (actually “living”-)related mix of philosophy and technology with free sharp commentary, then I’d rather not sit next to you at our next dinner party (and you would probably not enjoy sitting next to me either).

4. What was the best book you have read in 2011?

I read in public (although my friends at Bits of Freedom are probably right when they tell me that out of principle one should not give over your reading habits to some foreign company. To see the books I have read that I have rated with five stars, go here

One more thing

Let me finish by asking you a question: Which four questions would you like to ask learning professionals when you meet them?