A Day of Conversations at Learning Technologies 2013

This is now my fourth year in a row that I manage to do a quick visit to the Learning Technologies exhibition in London. Like last year I decided to try and speak to as many luminaries as possible and ask them what they were planning to do in the coming year.

Steve Dineen

Steve is founder and CEO of Fusion Universal which is going strong as it has just signed the term sheets with an external investor. Steve is on of these people who do what I like to call “push the world”: through a certain shamelessness (bright bright bright pink stand at the entrance of the exhibit) you can push a little bit further than others. So on the volume for the videos being played at the stand: “The right volume is when we get told off.”

Steve is one of the best salespeople I’ve ever met and he has a product to sell (read the next paragraph with that in mind). Our conversations was around his excitement that their video-based social platform Fuse (“amplifying the brilliance of the trainer and making it last longer”) now has the final missing pieces and is putting everything together. If you look at the 70:20:10 model then according to Steve Fuse is leading in the 70%, has been doing well on the 20% and now with personal learning plans in place can even perform the 10%. There is a seamless integration of these three types of elements rather than the traditional Learning Management Systems that often have very clunky features bolted on. This makes it much easier to focus on business outcomes rather than on learning outcomes (and gets rid of the association of learning with compliance training and compliance systems).

Another big development will be the mobile app (for Android, Blackberry and iOS) which will allow for offline playing of the videos, capturing of video/audio directly into the platform and notifications of new videos into the app. Steve mentioned a course where all the participants had to create their own video about what they had learned. They noticed that each of these videos was watched an average of ten times (i.e. people were watching what their peers had done). So not only did the creation of their own videos helped internalize the materials, there was also repetition of those same facts through watching the videos of others.

Ben Betts

Ben is the CEO of HT2 and creator of Curatr. At the same time he is pursuing his PhD and has three more months before he has to hand in his thesis. He has just done some research investigating whether gamifying an environments affects the quality of the contributions (so, would gamifying the system make people game the system?). The paper will be out soon.

The big thing for him in 2013 will be the release of Curatr version 3 which will be Tin Can enabled and will integrate Mozilla’s Open Badges. I consider this quite forward thinking, but also a risky bet. Neither of these technologies have proven themselves yet. Ben and I had a short discussion about the Learning Record Store (LRS) component of Tin Can. Ben is convinced that people should own their own learning records and he is curious to see how this will be provisioned going forward. I am convinced of the value of tracking what you have (and in the usefulness of triplets as a format). I’ve written up all my activities in 2012 in the form of categorized triplets and was pleasantly surprised by how useful it is to get feedback about what you have done. I am not sure though that people will be willing to invest any time in “writing up” what they have learned or are now capable of. An “activity stream” of your professional life will only work if it is close to fully automated.

Lawrence O’Connor

Lawrence still has the audacious goal of being what he calls a “wisdom architect”. He is toying around with the classic trio of quality, speed and cost (“pick two”) and thinks that if you would add wisdom (applied knowledge with experience and empathy) to the mix you could reframe those constraints.

We had a quick talk about open space technology which has four principles and the Law of Two Feet (“if at any time you find yourself in a situation where you are neither learning nor contributing – use your two feet and move to some place more to your liking”):

  1. Whoever comes is the right people
  2. Whatever happens is the only thing that could have
  3. Whenever it starts is the right time
  4. When it’s over it’s over

Open space is a truly self-organizing way of running things that allegedly always works as it has a lot more honesty and the people who are engaged are really engaged.

As an “imagineer” for Udutu (“ahead of the pack with a free (as in beer) agile collaborative online authoring environment”) he used open space to host a session titled “Life and Death: Please help me bring theatre into this corporate training project.” and found a way to bring context and story into the e-learning platform. Initially he was very much focused on the pedagogy first and the story second, but he soon realised that he should start with the story and then bring in the pedagogy, a more common-sensical approach.

Lawrence also shared his favourite learning experience that he ever designed: he taught salespeople of NetG networking hardware how the TCP/IP protocol works through dressing them up as IP packets and routers and letting walk over to eachother and communicate within the constraints of the protocol. Wonderful!

Barry Sampson

Barry is one of the founders and director of Onlignment and a fellow lifehacker.

Two years back he told me about the wonders of Markdown and this year he has convinced me to find a Linux version of TextExpander functionality (suggestions are welcome). Next we discussed productivity like the Pomodoro Technique (works wonders for me, he will try it again) and the importance of not being distracted. Barry has disabled all notifications for all his apps and is also trying to make sure he doesn’t have to make too many choices to be productive.

He is convinced that the learning industry thrives on what people want to sell, rather than on what organizations want or need. Something like responsive webdesign for example which starts with the mobile experience and then upscales gracefully towards a tablet and desktop is being appropriated by the industry and implemented the wrong way round (starting with a desktop experience that is too rich which loses things when it is displayed on mobile.

The big project for Onlignment this year will be to “fix the conversations between training departments and their business stakeholders”. I think this is a perennial problem (not solvable as long as you have a training/learning department), so I like the ambition!

Charles Jennings

70:20:10 Forum
70:20:10 Forum

Charles Jennings has done a lot of work popularizing the 70:20:10 framework. This has now culminated in him starting the 702010forum.com. He has written an extenside whitepaper on the “what” of the framework (“70:20:10 Framework Explained”, soon to come out) and will soon deliver a whole series of papers on the “how”.

We started off by talking about the origins of the framework. He says it is most likely came from some work by Morgan McCall (then at the Center for Creative Leadership) who had been working on experiential learning for years. He got together with Michael Lombardo and Bob Eichinger and did a small survey where they asked high performing managers where they had learned or developed their capability. In 1996 they published the results where the managers said they got 70% from having tough experiences on the job, 20% from other people and 10% from formal learning or reading (another way to say it is 70% experience, 20% exposure and 10% education). In 2001 Charles started working with Reuters to create their learning strategy and he built it on the back of the 70:20:10 framework.

He sees a key role for the manager to enable this 70%. He quoted some research that says that people who are being developed effectively (by their managers) outperform their peers by 25%. That is like adding more than a day of productivity per week. This can only work if you make learning a continuous process. 70:20:10 helps to create this culture of continuous learning. This is where I diverge a little from his thinking: I see less and less relevance for the manager and think people should and will develop themselves, rather than be developed.

Charles sees four learning drivers:

  • Experience
  • Practice
  • Conversations (the “best learning technology ever invented” according to Jay Cross) and networks
  • Reflection.

I usually just say there are two drives for learning: doing things and reflection. I would like Charles to focus a bit more on how more direct feedback can help the reflection process.

All of this should change the focus of workplace learning. According to Charles we will make a shift from “Adding Learning to Work” (with learning metrics) towards “Extracting Learning from Work” (with business metrics).

Annie Buttin Faraut

Annie does HR Information Magement innovation at Philip Morris International, making her effectively my professional twin (especially since Philip Morris has made many of the same HR design decisions as my employer).

We talked mostly about her experience with Coursera where she did a very good course on gamification. It consisted of eight demanding weeks of watching videos, doing assignments and peer reviewing other people’s assignments. The peer reviewing was often interesting as you could see what other people had done with the assignment. I guess I will have to pick a course from their catalog to see for myself (even though their privacy policy is a bit scary: “We use the Personally Identifiable Information that we collect from you when you participate in an Online Course through the Site for processing purposes, including but not limited to tracking attendance, progress and completion of an Online Course. We may also share your Personally Identifiable Information and your performance in a given Online Course with the instructor or instructors who taught the course, with teaching assistants or other individuals designated by the instructor or instructors to assist with the creation, modification or operation of the course, and with the university or universities with which they are affiliated.”).

Just like me, Annie is trying to get the people in her team to become “Innov-Actors”, emphasizing that to be innovative requires you to do something. I will likely collaborate with Annie on a set of activities (inspired by the Innovator’s DNA that will help people increase their innovative behaviour.

Bert De Coutere

Bert is a solution architect at the Centre for Creative Leadership and writes one of my favourite blogs. He has a few personal plans this year: he will make “an app”, he will continue his investigation into the quantified self movements, will look into personal network analytics (“where do I fit inside the network and what does this mean for my leadership development”) and will look into the work of people like BJ Fogg (Tiny Habits) who work on behavioural change.

He is very excited that he will pilot a Massive Open Online Course (MOOC) this year on leadership. He is still full of questions about how to approach it. Do MOOCs work with softs skills and can they actually lead to behavioural change? How do you deal with confidentiality (important when it comes to leadership)?

Other short conversations

I ran into Laura Overton who told me about Towards Maturity‘s Learner’s Survey which will be launched. David Wilson and David Perring from Elearnity told me about their experiments with a new format for their presentation (minimal slide-based content and then conversations on the basis of questions on Twitter) and I shared with them my new “Socratic” approach to teaching classes. With Alex Watson I talked about the mindset of middle management and (off-topic for the conference) about How to be Black.

Books

I love to get book recommendations from people that I know. I asked everybody whether they had read a good book recently. Both Steve and Bert mentioned Insanely Simple and both Ben and Bert mentioned Dan Pink’s latest book To Sell is Human. Steve made The Lean Startup required reading for the staff in his company (this is a reverse recommendation: I remember telling him about the book). Charles mentioned Bounce a very interesting book written by champion table tennis player. Bert is looking forward to reading Yes! about the science of persuasion. Annie liked this book for “beginners” Content Rules and thought Socialnomics was good. Lawrence, finally, managed to get me to commit to reading Image, Music, Text by Barthes before I revisit London in June.

General Session on Tuesday Afternoon at Masie’s Learning 2012

John Abele was the first one on stage. He has a background in medicine, but is now mainly focused on collaboration. He is the founding chairman of First. He shared a taxonomy of collaboration:

  • Facilitate
  • Command and control
  • Self organizing
  • Adversarial
  • Mass
  • Crowd Sourcing
  • Cascading
  • Pseudeo

Next he talked about the characteristics of collaboration leaders:

  • Lead without power (cede control to gain control)
  • Manage divas
  • Empower individuals and groups
  • Understand the power of theater

He applied these characteristics to Masie himself, leading to the following slightly hagiographic list: clothing as a court jester, humble self promoter, sharing learning leader, shameless persistence, interview style, frames, sets agenda, digs under the surface inoffensively, uses the power of theater, produces, curates, personalizes well, effusive complimenter, introverted extrovert, shares self reflection, celebrates political incorrectness, amazing connector, genuine, authentic, inclusive (always uses “we”), optimist and benevolent independent (so not part of the establishment).

Next up on the stage was Kevin Oaks from I4CP (which does the bulk of the research for ASTD). He has looked a lot at the difference between high and low performing organizations. They first discussed performance management and the performance review. Nobody really seems to like them. We know that the annual review is not the most effective way to do performance management. Managers need to do these hard discussions on a continuous basis. He sees companies talking about talent risk in the same way as financial risk. Kevin next references this Vanity Fair article about the Forced Ranking performance system at Microsoft. Next question: How do you manage a virtual workforce? This is a new competency of top leaders and we are still finding out how to really do this well. Kevin thinks we should use technology more here. He mentioned an example of a manager who would put a video station in a shared office and a video station in her home office so that people could just walk over to the station and talk to her in a “normal” way as if she was there.

Any blogpost gets better with a Steve Ballmer picture!
Any blogpost gets better with a Steve Ballmer picture!

Elliott Masie loves his Apple products so much that he showed a clip of of the new iPad mini. He is once again interested in the affordances of this particular type of device and buys them before he has a real understanding of those.

Martha Soehren is the Chief Learning Officer for ComCast. She received a spotlight award.

John Ryan is the president of the Center for Creative Leadership. What are some of the top challenges of top leaders nowadays? Suddenly all of them need to become global leaders. The CCL has done research into boundary spanning leadership (the whitepaper is here. They’ve come up with a new assessment tool on the basis of this research: the global six (this hasn’t been published yet). These dimensions are not valuable everywhere in the world: it depends on where you are whether they work. Some of the biggest mistakes that leaders make is that they only focus on people’s performance. You should focus on learning agility (innovating, challenging the status quo, taking risks, performance, make sure you never stop listening). John finished by plugging the WorkLife Indicator.

Could we have a realtime learning center in our own businesses?

The last speaker for the day is from the ISPI (International Society for Performance Improvement: Lisa Toenniges. The ISPI focuses on performance that allows organizations to reach their best business results. She kicks off by saying how training should usually be the last thing you try to improve performance. Nice. She then lists a set of standard performance consulting things to look at.

This whole session felt a little bet too much like an incrowd talking on stage. A pity…