In a post about Learning Technologies 2012, I’ve asked four questions to a set of learning (technology) experts. In reaction, some people have asked me how I would have answered the questions myself. Here goes:
1. What will be the most exciting (professional) thing you are planning to do in 2012?**
From April 1st my role in the company I work for will slightly shift: instead of solely focusing on learning-related technology the scope of my innovation work will be enlarged to encompass all HR related technologies. This will include renumeration and benefits, talent, recruitment, health and more. It will be a challenge to try and replicate the innovation methodology that I used in learning inside these other domains. I very much look forward to engrossing myself in completely new problems with completely new solutions.
Another exciting thing is the work I am doing inside the Gamechanger team. Gamechanger is a very successful organization and is on a journey to see how the recently emerged hyper-connectedness of this world could influence the way it works. There will be more public information about that project on gc30.com very soon.
In 2011 I have given a lot of attention to serious games for learning and I am hoping to make a next step with that in 2012 by trying out a safety-related 3D immersive game in the field and measure its impact.
2. Which corporate learning trend will “break through” this year?
Here are two predictions and one thing that is imminent to happen, but will likely not make it for 2012.
2012 will mark the start of a slow but sure shift away from courses towards resources and networks. This means that learning organizations will have to start creating new business models for themselves as the way that their value proposition, benefits and costs align is going out of whack. If your budgetary unit is a course, if you separate design from development from delivery, if your recovery model is based on course fees, how can you ever move into more of a performance support or community management role?
Even though there is a crisis all around us, we will see a revival of classroom and face-to-face training. It will be driven by people who are getting tired of the hyperconnected world and are trying to create “reflective retreats” away from the daily business pressures. Yes, I understand this is contrary to the point above, but we are not looking at a homogenous world!.
“Social Contextualization of Content” is a trend that will become ever more noticable in the consumer space (“How do I know whether to buy something if don’t know what my network thinks about it?”). At some point smart companies will start stepping into the opportunity space for this type of technology in the enterprise market. They do this by delivering two things: a flexible way to capture and represent the social graph of employees (preferably one that also works from an outside-in perspective), and a platform for capturing, managing and displaying meta information about all available content (because everything is starting to become URL addressable it will likely be the browser that is the point where this technology meets the end-user). I would like to develop this argument a bit further in some of my speeches this year. Get in touch if you want to help push my thinking forward.
3. Which company (other than your own) is doing interesting things in the learning space?
I could have named others, but I would like to name three (unlikely) companies here:
Mozilla, creators of the Firefox browser and shepherds of an open and free Internet are becoming more and more active in the education space. Initially driven by their mission to skill up people on all things Internet and (web)development, they are slowly increasing their scope and reach and are even proposing an alternative architecture for certifications: open badges. Not only is what they do remarkable, the way (or how) they do it is inspirational too. Imagine working for a company in which everything that you do would default to open. Mozilla applies this to their source code, but also for example to their meetings. When they come together to talk about learning, the telcon details, the agenda, the ability to join the conversation and the minutes are all openly available. Refreshing right?
StackExchange is step by step creating the ultimately way to do Question and Answer sites for one particular set of questions: the ones that could actually have a perfect answer. Their platform is contineously improving and makes use of the latest understanding of how we tick (gamification anyone?) to entice people to keep coming back, ask more questions and give more answers. If you haven’t used it already I’d urge you to go to a community that interests you and try it out. It is a real shame that they have stopped delivering te technology in a “white label” fashion, but I do appreciate their somewhat noble reasons (they only want to have successful communities).
XTeam Training is based in Israel. They are one of the many companies who have jumped on the Unity 3D bandwagon to start delivering games with a purpose that is external to the game. They are the first however that I have seen to productize their game (rather than offering their services for bespoke development to solve particular problems). Their team development/assessment game is rooted in practical experience working with teams in outdoor sports and they have come up with a few clever concepts that make sure that the people playing the multiplayer game learn certain lessons about their behaviour and the behaviour of others.
Finally I want mention (again) the person who has given me the most insight in the last few months and somebody who I believe isn’t appreciated enough in our community of practice: Stephen Downes. If you haven’t signed up for his newsletter yet, then please do it here. Try reading it every day for at least a week. If you aren’t intellectually tickled by this particular blend of learning- (actually “living”-)related mix of philosophy and technology with free sharp commentary, then I’d rather not sit next to you at our next dinner party (and you would probably not enjoy sitting next to me either).
4. What was the best book you have read in 2011?
I read in public (although my friends at Bits of Freedom are probably right when they tell me that out of principle one should not give over your reading habits to some foreign company. To see the books I have read that I have rated with five stars, go here
One more thing
Let me finish by asking you a question: Which four questions would you like to ask learning professionals when you meet them?
This video provides a short introduction into the work that was done there (a thank you to Fusion Universal for producing the video, a transcript is available here):
On Wednesday, January 25th I attended the Learning Technologies exhibit at Olympia in London. I used agreeadate to schedule as many meetings with corporate learning luminaries as possible. Next to catching up, I decided to ask each of them the following four questions:
What will be the most exciting (professional) thing you are planning to do in 2012?
Which corporate learning trend will “break through” this year?
Which company (other than your own) is doing interesting things in the learning space?
What was the best book you have read in 2011?
So here goes, in the same order as during the day:
Steve Dineen
Steve is the Chief Executive at Fusion Universal. We mainly talked about Fuse their video-centric social platform. In the next few weeks they will swap out the current video player and will replace it with one that makes it easier to display subtitles and transcripts, will do bandwidth detection and will allow for much better reporting on how the video has been viewed. They will also roll out adaptive testing with adaptive learning journeys. See here for example:
The implementation of pull learning, seeing learning as a journey rather than a process and then the provision of the environment to let personal learning happen (as a platform and an environment). Another exciting thing is the Virtual School, they should be going live with a full secondary school curriculum by September.
People will start to understand that not all learning needs to be centered around a course. This is a big paradigm shift for which we are now seeing the pioneers emerging.
Fusion is not necessarily taking inspiration from the learning technology community. Instead, they are taking inspiration from YouTube. It is incredible to see what they have done to their platform. On design matters they take inspiration from Apple.
Barry is one of the three partners in Onlignment, a learning consultancy with broad capability. He is also responsible for changing my life by properly introducing me to Markdown, the greatest thing since sliced bread for people who have to do a lot of writing of any kind. They have put a lot of effort into truly blending their own offerings. Rather than just teach a course on learning design for a few days they now design a journey towards independence. For one client they do a workshop first and then one-on-one coaching sessions (virtual and face to face). The end result will include e-learning content created by the participants themselves and guided by Onlignment.
His answers to my four questions were as follows:
Making the circles live. The circles make it very clear what Onlignment is offering and from now on we will only do work on things that fit with these circles.
What we will see is a lot of mobile learning done badly (“everyone will screw up mobile this year”). Everybody will deliver e-learning content on mobile technology. It is usually crap on a PC and will be worse on mobile. He has also seen more Moodle vendors than ever before at this exhibit, so Moodle seems to be breaking through too.
Two companies that are doing interesting things are Aardpress and Coloni. The former has a Software as a Service (SaaS) version of Moodle and the latter has a great licencing model: you pay on the basis of the space you take on their servers (their roots are a website development company) and they are very actively engaged with their clients.
The only book that Barry has read in the last year is a book about becoming a dad.
Lawrence O’Connor
Lawrence was the only person who was excused from my four questions. Instead we had a discussion around topics like mindmapping, authenticity, tools for conviviality (and the speed of transportation), theatre and doing what you love. We spotted Jaron Lanier who has written the thought provoking You are Not a Gadget, but were too late to invite him over to join our lunch.
Amir Elion
Amir works for Kineo Israel an e-learning development company and has written 100 Presentation Ideas which is now also available as an iPhone app. I have had many virtual meetings with Amir over the last two years (he participated in the Learning in 3D reading group for example, but this was the first time we got together in real life.
His answers to my four questions were as follows:
The first thing that he is looking forward to is to try and see if mobile learning can be made into something real. It has a lot of potential and is a new way of supporting performance. There are still many questions around it that need to be answered. There is a lot of technical work to do, but more importantly the learning models and the performance support models will need to be rebuild. Kineo is doing pilots with a few clients. The second thing he is excited about is advancing blending learning through using a learning typology. He has started drawing a table explaining which type of solutions solve particular challenges.
He hopes the break-through trend will be the open source Learning Management System (LMS) and would prefer that to be Totara. In Israel that is very likely to happen. Many companies there do not have an easy way to track learning now and the fear for open source has subsided. Companies now actually see the advantages of open source: flexibility, lower costs and supplier independence (“there is always another Totara partner”).
The companies that are creating the development tools are really moving forward quickly. Articulate Storyline is exciting in how it really supports non-linear learning and now can also work in Hebrew and other right-to-left language. The latest version of Adobe Captivate is also good. These companies really work with the e-learning development companies to incorporate e-learning best practices into their tools. Other than that it is mostly individuals that he learns from. Donald Clark, Cathy Moore with her Action Mapping, Cammy Bean (from Kineo US) or David Kelley.
The book he liked was Drive. The concepts of autonomy, mastery and purpose can directly be applied in corporate learning.
Kineo has a tradition of producing very useful promotional booklets. They gave me a copy of the very sensible Designing Mobile Learning (available on the Free Thinking area of their website) . It has ten tips on designing mobile learning:
Always ask “Why make this mobile?”
Use those off the shelf information and communication apps NOW
Bring the informal into the blend
Make sure it’s more than e-learning on a tablet
Make it tactile
You’re in their personal space; you’d better make it worth their while
Make the limited space count
Consider developing templates for efficient design
Extend the impact of your media assets
Find the right place to use mobile learning in your new-look blends
and 10 examples of where mlearning can make a difference:
Make it easy to review the latest news and information
Scan it, learn about it
Just-in-time guides
Performance support and checklists
You know where I am, help me!
Refresher learning
Push reminders
‘Mobile company uses mobile learning’ shocker… Use the medium they use
The LMS on the go
Talk to me, interactively
David Perring
David is director of research the UK-based and EMEA focused educational technology analysts Elearnity. Elearnity has been working hard at writing vendor perspectives. The summaries will be available for free and the in-depth reports are available for a fee.
His answers to my four questions were as follows:
The most interesting and exciting thing for him is always working with clients who have interesting challenges. It is fascinating to work for people who have different perspectives but also bring intelligence into the process. For him it is the “freshness of working with 10 organizations rather than with one”.
He is not sure that there will be any more break throughs in the next year. Certain organizations might have find some “inspirational moments”, a lightbulb going on. Maybe some sales forces will start using mobile technology for its real potential, rather than having people use mobile technology in the classroom. He thinks the economic pressures will mean that there might be a lot more technology assisted learning and less face to face training in the years ahead.
He doesn’t believe you will find companies doing interesting things, you will always find people doing interesting things. It is very difficult to find people in organizations who are willing to share the interesting things they are doing: the catalysts for change, the mavens who help organisations reach tipping points.
We also discussed how great it would be to create more pencasts, using the Livescribe to sketch out and explain concepts. This is something that is still on my list to try out properly.
Rob Hubbard
Rob runs his own company LearningAge Solutions and is the chair of the E-learning Network (ELN). The ELN was present at Learning Technologies and was campaigning hard for effective elearning through “The Campaign for Effective Elearning” (also see: #c4ee on Twitter. He is very worried that people will start to think that all e-learning is cheap and crap. This would be bad for the industry (I see this kind of reaction in my company already). The ELN will therefore start highlighting things that really make a difference. Rob will be a busy man in 2012 because there is a publishing deal with Wiley Pfeiffer for a book from the ELN and with LearningAge he has created a piece of web based technology that implements the concept of “goal-based learning”, which is all about solving the transfer problem and putting learning into practice.
His answers to my four questions were as follows:
He hopes that he will be able to do a very big project which uses games and simulations to train thousands of people up to a certain skill level. Another exciting thing is his Rapid E-Learning Design course (I met Rob as a pilot participant of this truly excellent course) which he will be offering for free for the first time this year. Why free? Because it is a great way to meet new people.
Something that really seems to be gathering pace is the concept of gamification. People are starting to take it more seriously and the market is picking up on that, there even was one stand that advertised with “gamify your learning”. He likes how it aligns with the way our brain works: we have always learned through experimenting and getting awards for behaviour that works.
HT2 is doing interesting stuff, but in general he would consider science fiction to be more inspiring than what other companies are doing. One thing he showed me as an inspiration was an an interactive storybook on the iPad titled The Fantastic Flying Books of Mr. Morris Lessmore made by Moonbot studios. It is incredible interactive and it teaches children how to play a song on the piano or how to write with the letters in a cereal bowl.[vimeo http://vimeo.com/35404908]
He is really enjoying The Diamond Age by Neal Stephenson which at some level is basically a book about e-learning and performance support.
Laura Overton
Laura is the Managing Director of Towards Maturity an organization that helps companies get the most out of their learning technology. She was incredibly busy at the conference trying to connect “upstairs” (where the conference is) to “downstairs” (where the salespeople are exhibiting) through organising exchanges between speakers at the conference and attendees at the exhibit.
Her answers to my four questions were as follows:
One of the things Towards Maturity is looking at in 2012 is how to use all the data they have for practical change and to stimulate thinking. They will start doing some sector views. Next week they are launching a series of in-focus reports on particular issues that they know are holding the industry back. One of them is the cycle of indifference to change. One research report will be focused on business leaders asking them to demand more and be less satisfied. She hopes this will stimulate some new dialog between business and learning. She would not consider herself a technologist, instead she wants people to act: it does not matter what technology they use as long as they get better results.
A lot of people expect social learning to break through. She doesn’t think that will happen this year, especially the use of external social media (i.e. Facebook) will not work. Mobile learning is really on the verge of break through. User-generated content and an openness to that is an interesting thing too. They have seen quite a bit of growth in that.
She naturally has something good to say about all the Towards Maturity ambassadors. She likes the e-learning vendors that are really looking at the business issue. They come up with business solutions rather than with elearning modules. Things like natural assessment, storytelling, experiential learning. Concepts rather than the technology.
She thought Nudge, a book about influencing and persuasion, was great.
Ben Betts
Ben has his own company H2T and inhabits the edge between academic research and innovative education technology practice.
His answers to my four questions were as follows:
He is the most excited about Mozilla’s Open Badges project. He hopes it can help bridge the gap between Open Educational Resources and traditional formal accreditation. Anybody or any organisation can become a badge prodider (it will be one of my goals to start handing out Hans de Zwart-related badges before the end of the year), so he could already see something similar happening as in LinkedIn, “I recommend you and you recommend me”. I could see how you might get a meta-badge ecosystem with accreditors accrediting accreditors (Where would the buck stop? At Stephen Downes?). In 2012 he will also finish his doctorate thesis which is currently titled “Improving Participation in Collaborative Learning Environments” (I hope he doesn’t follow Dougiamas’ footsteps on this one).
There was one word that he thought would be the word to watch for 2012. Unfortunately he could recollect it and then had to go for “Curation” (which he think is probably last year’s word).
He quite likes what Epic is doing with Gomo, although they still have some way to go. Another great company is of couse Mozilla. He wasn’t particularly overwhelmed by Apple’s iBook announcement.
The most interesting book for him was probably the biography of Steve Jobs. He is currently reading Kahneman’s Thinking, Fast and Slow. Also good was A Theory of Fun for Game Design which shows that having learned something is the definition of fun in a game. Another great book was Business Model Generation (I just read that too). Finally he would like to recommend Resonate by Nancy Duarte, which is basically “stuff you already know put really complicated” (mostly about telling stories), but it the best example he knows of how a book should be layed out.
Concluding
I didn’t have a lot of time to spend at the exhibit, but did do a very quick walkaround and found companies I just want to highlight:
Toolwire is going to evolve what they call Learnscapes into gamescapes, using their normal interface and turning it into a realtime multiplayer event.
I have never written about Lynda on this blog before. They provide videos teaching people how to do things with software applications (think about teaching you a particular effect in Photoshop for example). You can pay per video or get a subscription. They are hugely successful. I consider them another example of a thing that “geeks” have managed to get right, without the rest of the world noticing. Why aren’t they an enlightened example in the corporate learning world? Related to this I will create a theme for myself this year: Open source communities have been the first to find solutions for certain problems (collaboration at scale for example). What can businesses learn from this?
It was a great privilege to be able to speak to these eight people in a single day (I could have talked for hours with each and everyone of them…) and it takes an event like Learning Technologies to bring these people together. I will have to find a good reason to go again next year. Maybe a speaking engagement?
The eLearning Network publishes a yearly advent calendar at the end of the year. I wrote a small post for this year’s calendar. Please find the text below (first published here):
The Big Lebowski
The Big Lebowski by the Coen brothers is my all time favourite movie. I am not the only one who feels this way. The movie has inspired a whole movement of followers. I’m a Lebowski, you’re a Lebowski, a book describing this movement, gives a wonderful insight into why thousands of people come together every year for a Lebowski fest where they watch the movie on a big screen, dress up like characters from the movie, host a trivia competition and announce books that are published about the film. In one of these books, Mary Zophres, responsible for costume design, talks about dressing the protagonist:
I’ve used a lot of drop shoulders on him because when somebody has higher seams, it somehow improves the posture and makes their look seem more put-together and tidy, which of course we didn’t want. [..] I know this all seems like a very subtle thing, but from a costume designer’s point of view it does make a difference. And if you make sure that you’re doing it the right way down to the basics, then you’re assured of getting the overall effect you want.
This shows the extraordinary high level of authorship of the Coen brothers. The quote made me realise that one of the reasons that this movie gets better every time I see it, is because every single element in the movie is put there by the directors for a purpose. Nothing is there by chance or by the fact that it was just there when they came around to shoot a scene.
Unusable stuff
We all have had the experience of trying to turn on one of the burners on a stove and randomly trying out the knobs to see which one works. Donald Norman explains in The Psychology of Everyday Things the cause of this problem: the burners are arranged two by two and the knobs are in a single row of four. There is no natural mapping between the two. Why not? Because even though we all know the problem, there has never been a designer who has cared enough to think about a solution and implement it (i.e. if the knobs were arranged two by two then we would never make the mistake). Often aesthetic reasons get first priority. I keep a Twitter account, @unusablestuff, dedicated to documenting these design follies.
Paying attention to the title bar
Like what appears to be all of the technology world, I too am fascinated enough by Apple’s disruption of multiple markets to have devoured the biography of Steve Jobs as soon as it came out. One passage that really struck me was the following:
Jobs lavished [..] attention on the title bars atop windows and documents. He had Atkinson and Kare do them over and over again as he agonized over their look. [..] “We must have gone through twenty different title bar designs before he was happy,” Atkinson recalled. At one point Kare and Atkinson complained that he was making them spend too much time on tiny little tweaks to the title bar when they had bigger things to do. Jobs erupted. “Can you imagine looking at that every day?” he shouted. “It’s not just a little thing, it’s something we have to do right.”
This shows that he was able to take the tacit view of the user of his products. A view that the user might not even be able to verbalise themselves.
What does this mean for learning design?
These three stories are all about ways of looking at the world that are sorely missing from a lot of elearning design nowadays. So ask yourself the following questions about the next piece of elearning that you design:
Do you see yourself as an author in the sense that you are fully responsible for the experience that the learner has? Did you look at the end results with the eyes of the learner? Do you realise that the thing you create might be seen by thousands of pairs of eyes?
Did you make a conscious design decision about every single part of your elearning module and does everything that is included have a clear purpose? Or did you just use things that were turned on by default or put in things because that is the way it is always done?
Have people around you been talking about the Pareto principle (the 80/20 rule) and are you therefore delivering something that is mediocre? Do you like interacting with things that are mediocre?
To summarise: Details matter, so please act like they do.
P.S. I have just started reading On Writing Well. I intend to use the lessons in that book on this piece of writing. I am curious to see how much it can be improved!
Julie Wedgwood introduced her talk session titled “Managing Information Overload” by speaking about how much information comes our way every single day and how that could impact the way we introduce social networking into our (learning) business.
The problem
She used [Shakespeak to ask us a set of questions about whether we sometimes feel overwhelmed by information coming our way and whether we are sometimes distracted. Most people in the room answered these questions positively. She then asked how this made us feel: most people seemed to feel confused, stressed or oppressed. Why is this?
There is too much information
Too much replication of information (Joyce Seitzlinger pointed out that is actually also a signal for its importance)
Difficulty in separating the relevant from the irrelevant
Lack of time
The first solution: train people
Julie has done a few informal learning projects, setting up portals, microblogging (Yammer) and discussion forums. Initially this took off like a rocket. But suddenly it stopped working: people were starting to say that they liked it, but that they . She started solving the crisis by using Shirky‘s adagio “It isn’t information overload, it is filter failure”. She started to train people in how they should work with information through aggregators, filters and all kinds of other tools. This actually made the problem worse: people only got more information coming their way. Shiffman wrote in Wired in 2008:
Now that the first burst of enthusiasm for social networking has died, people are realizing that web 2.0 is actually a huge time sink. Facebook, Twitter, Flickr and Plaxo may have helped foster community and communication, but they’ve also added immensely to the flow of often-interruptive messages that their users receive, leading to information overload and possibly a nasty internet addiction.
In The Shallows , there are two types of information overload:
Situational overload: searching for a needle in a haystack (of information)
Ambient overload: a haystack-sized pile of needles (information)
The second is the problem her clients had. There really was too much good information.
The second solution: curation and a curation framework
Berners-Lee described three principle functions of the Internet:
Allow anyone to access any type of document
Allow everyone to disseminate their own documents
Allow every to organize the entire collection of documentations
The last element is now actually happening on the web in an organic way. We are curating the content organically through our Tweets, likes, shares, etc. We should curate to link the content to business/learning initiatives, identify what is relevant in a particular context, see what the right signposts are.
They implemented this very explicitly through “listening centers”. Small teams would listen to all the information sources and tried to match things to themes that relate to business goals and then assign “theme” curators.They then created a curation framework. For each piece of information they decided in what theme it would fit, for who it would be relevant, how much time it would take to review and when the data would expire.
Julie then gave us some practice exercises: we had to curate three pieces of content. Her advice is to really make things really time sensitive, really add value to the piece of content that you curate and it should actually showcase learning. It is also important to find subject matter experts, work with the communication department and external organizations.
Some tools to help with information overload
Julie recommends a few tools that might help with information overload. Readitlater or Instapaper can help you get more reading done. Another tool that is interesting is Symbaloo which allows you to create a visual and shareable set of favorite links around a topic. Her “mix” for content curation is available here. She uses Scoop.it! a lot. Learnfizz is in beta and similar to Scoop.it!, but will eventually work inside organisations.
My thoughts on this
This was an excellently prepared session: properly designed with a good mix of activities and information. I have to admit though that I don’t believe that her curation framework solves the problem of information overload for the true knowledge worker (i.e. for somebody like me) because it is just an extra information source. It is an interesting extra layer on top of internal social networking tools though: basically a slower and more focused source. Three things worry me:
Scalability. What happens if the internal information become so big that it can’t be manually curated effectively anymore? Would it be possible to automate this? Could we use something that is similar to Summify.
Quality. How we know that the curator is doing a good job and the most important thing isn’t missed?
Specificity (i.e. how personal is it). We all know that everything is miscellaneous and to me a “recommendation” should be to an individual not to a group.