in Innovation

Attending SxSW in Austin



The next few days I will be attending South by South West (SxSW) Interactive in Austin, TX. I will mostly focus on the “Future of Work” and the “Health + Education” tracks and will be reporting on the sessions and panels that I will attend in this blog.

SxSW seems to still be the leading edge of consumer IT culture. The consumerization of IT (the fact that new uses of technology hit the consumer market before they reach the enterprise) makes this the place to find and understand the digital and cultural trends that will affect enterprise IT in the next couple of years. To give a clear example: if you were at the SxSW launch of Twitter a few years back then it would not have hard predict the rise of enterprise versions of these tools like Yammer.

If you are at SxSW and would like to talk with me about juggling, digital civil rights, the Big Lebowski, education, philosophy or technology and society; then do come and find me (probably easiest to connect on Twitter.